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Now in private beta

From concept to production.
One intelligent platform.

Aurilion helps R&D teams develop, validate, and manage formulations from concept to production — with AI-powered formulation intelligence at every stage.

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aurilion.app  /  formulation-intelligence
connected
A
FORMULATION
INTELLIGENCE
WORKSPACE
AI Assistant
Projects
Dashboard
Ingredient Hub
INTELLIGENCE
Ingredient Hub
Org Memory
QUICK ACTIONS
Generate formula
Validate formula
PLRS score
ACTIVE REGIONS
EUCAUSAsia
AI Assistant
Projects
Dashboard
Ingredient Hub
Aurilion AI cosmetic formulation intelligence · v0.3 backend: connected
A
formulation intelligence system

I'm your AI formulation intelligence assistant. I can generate complete formulations, validate against EU/CA/US/Asia regulations, run your PLRS pre-lab readiness score, and correct formula issues — all in one conversation.

↑
Generate a formulation
Describe your product brief and I'll build a complete, compliant formula
✓
Validate your formula
Paste your formula and I'll check it against regional regulations
◈
Run a PLRS score
Get your pre-lab readiness score across key dimensions
↻
Correct & comply
Identify violations and get a corrected formula ready for lab
Projects
manage product development workflows
+ New Project
Moisturizing Eye Mask — EU MarketIDEATION
0 formulas0 notesMaskEU
Hydrating Vitamin C Serum — US MarketIDEATION
0 formulas0 notesSerumUS
Gentle Foaming Cleanser — CA MarketFORMULATION
1 formula2 notesCleanserCA
Dashboard
portfolio overview & activity
4
PROJECTS
78
AVG PLRS SCORE
High
LAB PASS RATE
3
FORMULA VERSIONS
PIPELINE STATUS
Ideation
3
Formulation
1
RECENT ACTIVITY
📋
Saved formulatoday
📋
Created projecttoday
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Uploaded formula28 Jul
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Generated formula27 Jul
Ingredient Intelligence Hub
search regulatory limits, functions, and restrictions
Search INCI name...
IngredientFunctionLimitStatus
Centella Asiatica Extractbotanical5%OK
Ceramide NPactive1%OK
Chlorphenesinpreservative0.3%Restricted
Cocamidopropyl Betainesurfactant15%OK
Citric AcidpH adjuster2%Restricted
Cetearyl Alcoholemollient6%OK

Faster Cycles

From brief to lab-ready in a fraction of the time

Less Manual Work

AI handles the heavy lifting across every workflow

Regulatory Confidence

Multi-region compliance built into every step

Centralized Workflows

One platform for your entire R&D operation

AI Decision Support

Intelligent recommendations throughout the process

Formulation Lifecycle

Every stage of formulation R&D.
One intelligent platform.

Aurilion connects the intelligence and workflows around formulation development — from the first brief through validation, regulatory review, and production readiness — so R&D teams can move faster with greater confidence.

1
Concept
→
2
Formulate
→
3
Validate
→
4
Regulatory
→
5
Test
→
6
Collaborate
→
7
Production

AI Formulation Generation

Generate complete, science-backed formulations from a product brief in seconds. Full INCI names, percentages, and function rationale included.

Correction & Optimization

Upload existing formulas for AI-assisted correction, substitution recommendations, and performance optimization.

PLRS Pre-Lab Scoring

Our proprietary Pre-Lab Readiness Score evaluates every formulation against key readiness criteria before physical testing begins.

Regulatory Intelligence

Multi-region compliance validation across EU, US, Canada, and Asia — integrated directly into your formulation workflow.

Workflow & Project Management

Centralize formulation projects, track progress, manage briefs, and maintain a complete audit log of every decision and change.

Enterprise Access & Permissions

Secure, role-based access for your entire team — user management, project permissions, and audit logging built for enterprise environments.

Platform Positioning

More than a tool.
Infrastructure for Formulation R&D.

Most formulation teams work across disconnected tools, documents, data, and laboratory workflows. Aurilion connects the intelligence and workflows around formulation development so teams can move from concept toward production in one system.

Request a Demo Explore the Platform
Current Market

Starting with Beauty
& Personal Care.

Aurilion is initially focused on the formulation R&D teams behind cosmetics, skincare, haircare, and personal care products — where fragmented workflows, regulatory complexity, and repeated laboratory iteration create significant development friction.

Cosmetics Skincare Haircare Personal Care
Explore Beauty & Personal Care
$500B+
Global Beauty & Personal Care market — largely still running formulation R&D on manual workflows and fragmented tools
Weeks → Minutes
Aurilion compresses formulation intake, validation, and pre-lab scoring from weeks to minutes
Multi-Region
Regulatory intelligence across EU, US, Canada, and Asia built directly into every formulation workflow
Platform Vision

Built to expand across
formulation R&D.

The underlying formulation intelligence infrastructure is designed to extend beyond beauty into adjacent formulation-intensive industries.

Current Focus
Beauty & Personal Care
Cosmetics · Skincare · Haircare · Personal Care
→
Expansion
Household & Cleaning
Detergents · Surface Care · Fabric Care
→
Future
Specialty Chemistry
Industrial · Agricultural · Specialty Coatings
Claire Hedley, Founder & CEO of Aurilion AI
Built by a Formulation Insider

Claire Hedley

Founder & CEO

With a background in health science, chemical formulation, and software development, Claire saw firsthand how formulation R&D still relies on fragmented tools, manual workflows, and information that often arrives too late in the development process. She founded Aurilion to bring AI-powered intelligence upstream — helping formulation teams develop, validate, and manage formulations before costly laboratory resources are committed. Aurilion is starting with Beauty & Personal Care, with a platform architecture designed to expand across formulation-intensive industries.

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Get in Touch

Ready to modernize your formulation workflow?

We're onboarding a select group of formulation R&D teams and laboratories into our private beta. Request a demo and we'll walk you through the full platform.

info@aurilionai.com
Private beta — limited spots available
✦

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